Welcome to Studio SC7. I am,
I have been running my own businesses since the age of 21. In that time I have successfully taken multiple concepts to market, providing me with the tools and capabilities to take both new starts and established businesses and help them develop their brand and operational capabilities.
I work with my clients on a wide ranging basis with my roles more often than not covering more than one of my four offered services below.
I work with businesses to shape their product vision, define clear roadmaps, prioritise features, and align teams. Whether it’s launching from scratch or refining an existing offer, I bring structure, focus, and momentum to the process.
I bridge the gap between product and development. From choosing the right stack to managing internal or external teams, I ensure your product is built efficiently and delivered to spec – without dragging timelines or bloating budgets.
I design and build custom WordPress websites that are clean, fast, and scalable – perfect for content-driven, service-based, or trades businesses who need more than just a brochure site.
I help trades and traditional businesses modernise their brand, simplify their message, and build an online presence that actually brings in work. No fluff – just results-focused strategy that connects with real customers.
With over a decade of experience leading digital products from idea to execution, I work hands-on with businesses to define vision, build strategic roadmaps, and ensure real delivery. From scaling platforms to launching first-time MVPs, I’ve helped teams align around what matters, iterate fast, and ship with purpose.
While I’m not a developer by trade, in nearly all of my professional roles I have lead development teams by having a firm understanding of the stack and keeping a clear foucs on the desired outcome. I’ve led cross-functional teams, broken down technical blockers, and translated business goals into developer-friendly plans. My role is often the bridge between product ambition and technical reality.
Having built, scaled, and maintained numerous WordPress sites, I bring a unique hybrid of strategic thinking and hands-on technical ability. I’ve created everything from high-performing landing pages to custom CMS builds, always with the end-user and business objectives in mind.
I help businesses find their voice, sharpen their digital presence, and create brands that connect. Whether developing full brand systems or refining customer journeys, my work always ties strategy to performance – ensuring every digital move drives results.
Every project I take on is geared toward commercial success. I work with founders and teams to define monetisation plans, pricing models, and revenue opportunities – often helping businesses go from idea to first income, or scale existing operations to the next level.
I host a podcast, speak with clients weekly, and regularly pitch to stakeholders – clear communication is core to what I do. Whether running workshops, leading investor presentations, or simplifying complexity for teams, I make sure everyone in the room gets the vision and knows the next step.
A role close to my heart. We operate a family run foundation, The Cookie Jar Foundation. Whilst many of my roles actually involve me planning challenges and convince my friends to take part, I also run The Cookie Jars website and take care of our technical infrastructure as well as present and speak about the charity to various stakeholders.
I bring a rare mix of product strategy, technical leadership, and entrepreneurial experience. With over a decade spent building and scaling businesses, I specialise in taking digital products from concept to launch. Managing roadmaps, leading development teams, and driving commercial outcomes. I’m a hands-on WordPress developer, a clear communicator, and a confident presenter, with a strong track record in aligning stakeholders, unblocking projects, and turning vision into execution. Whether it’s building platforms, optimising delivery, or shaping monetisation strategy, I know how to get things moving and how to make them work.
I specialise in product ownership, SaaS strategy, technical leadership, WordPress development, brand and digital strategy, and business growth. Whether you’re launching something new or scaling an existing platform, I bring clarity and momentum.
I work with startups, SaaS companies, and established businesses that need strategic guidance, hands-on product thinking, or help getting a digital project delivered properly.
Everything starts with a discovery session. I get to the heart of what you’re building, where the gaps are, and what needs to happen next. From there, I create a roadmap that’s practical, commercial, and aligned with your goals.
I’ve helped build and grow multiple SaaS products — from early-stage MVPs to mature platforms. I focus on product-market fit, roadmap clarity, user retention, and commercial performance. Strategy is always tied to outcomes.
Absolutely. I help refine your brand’s positioning, tone, and overall digital presence so it connects with your audience and supports your commercial goals — not just looks good.
From SaaS platforms and tech startups to trade businesses and charities, I’ve worked across a wide mix. The common thread? Solving the right problems, then getting things done.
You can book a free 30-minute discovery session using my contact form below. I’m happy to meet virtually or in person (if you’re local). It’s an informal chat to see if we’re a good fit – no pressure, just a conversation.
Starting with a 30 minute call to understand your business needs and how I can help.
From our call I will provide a follow up presentation that I will go through in-depth, highlighting where I can help and setting KPIs.
After a follow up discussion with clients on my presentation we then set the milestones, agree on targets and a start date.
From there we work together on building out the project and liaise on a constant basis at the convenience of the client and their requirements.
