Case Study - Riddell Project Management
The Riddell Platform required more than just development support - it needed product ownership, technical structure, and a clear plan for becoming a more stable and scalable operational platform. My role was to step into an existing environment, assess the…
Riddell Project Management
- Service
- Product Ownership & Platform Development
- Sector
- Platform
- Timeline
- Ongoing
- Complexity
- High
- Year
- 2025

Overview
- Led product and technical planning for an existing live platform with operational, UX, and infrastructure challenges
- Reviewed the platform in depth and structured a phased roadmap to stabilise, improve, and scale it
- Worked across sprint planning, technical prioritisation, acceptance criteria, reporting requirements, and delivery structure
- Helped move the platform from reactive issue handling towards a more structured product and operational model
Description
The Riddell Platform required more than just development support - it needed product ownership, technical structure, and a clear plan for becoming a more stable and scalable operational platform. My role was to step into an existing environment, assess the platform properly, and bring structure to the work required across product, delivery, and technical planning.
This included reviewing the current state of the system, identifying risks and gaps, and helping define a practical roadmap that balanced immediate fixes with longer-term platform improvement. A major part of the work involved analysing tickets, existing issues, infrastructure concerns, and feature requirements in order to create a more logical order of delivery.
Rather than treating the platform as a list of disconnected tasks, I helped shape the work into prioritised sprints with a clear purpose - starting with foundational issues around security, setup, technical consistency, and platform readiness before moving into wider feature and reporting improvements. I also introduced more structure around the delivery process itself.
That included helping define acceptance criteria, improving how work should be documented, and creating a clearer framework for sprint planning and execution. The aim was not only to get tasks completed, but to make sure the platform was being managed in a way that reduced ambiguity, improved decision-making, and gave the client a better handle on what was being delivered and why.
From a technical and product perspective, my involvement covered both user-facing and operational concerns. This included platform bugs, design consistency issues, administrative experience, reporting requirements, and the wider need to ensure the system could operate as a dependable live product rather than an accumulation of fixes and workarounds.
Part of the value I brought to the project was translating technical problems into a more commercial and operational plan. Instead of simply scoping tickets in isolation, I helped frame the work around platform readiness, system reliability, and the practical needs of a live business using the software day to day.
That meant balancing technical debt, usability, delivery planning, and business priorities all at once. The result was a clearer roadmap for how the Riddell Platform should evolve, along with a more structured delivery model to support that progress.
My role sat across product ownership, technical planning, and delivery leadership, helping turn a reactive development environment into a platform with a more considered path forward. This project reflects a key part of how I work: stepping into complexity, creating order, and giving digital products the structure they need to move from uncertainty into focused delivery.
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